Lit
I created Lit as a student objective during my education at Santa Monica College for GD 51, Studio 3, in 2020. We had three weeks to complete the project.
Student objective
I was tasked with developing branding, packaging and advertisement for a new Teen Vitamin product. Through my research I l discovered that most of the teen vitamin product designs felt more aimed advertised towards children, and I wanted mine to be irresistible for teens.
Mood board and sketches
The mood board I created includes colors, typography, and images. I wanted to create a colorful, sparkling and laud vitamin brand to resemble the energy of a teenager.
Mockups
I made rough drafts in Adobe Illustrator and transfered the design into Adobe Dimensions to create 3D products. To make sure that I was designing in good proportion I also printed the die line and assembled the mockup. The final product is LIT.
